Piece by piece

Design systems form the backbone of modern product development. They offer a unified framework, enabling teams to craft consistent and cohesive user experiences. Those shaping words within these systems are essential for keeping voice and tone steady across every screen.

Every design system hinges on components, like buttons, forms, and navigation bars. These elements are reusable, flexing, and adapting across contexts and use cases.

Variables let you store and reuse values—brand names, product titles, or recurring phrases—across the entire product. This keeps everything aligned and streamlines updates.

Props shape a component’s behavior and look. A button, for instance, might carry props for its label, color, and size. Your task is to supply words that match these traits, syncing perfectly with the product’s tone and style. It requires a strong grasp of the system and the user’s path.

Mastering components, variables, and props ensures your words work synergistically with the design and all the puzzle pieces fit together.